Are You Ready to Join the $100k Funnel Club?

WHERE COURSE CREATORS crack the code on consistent 6-figure sales... without burning out on launches


UNLOCK THE DOORS - I'M IN  →

⚠️ attention course creators ⚠️

🏃‍♀️Launch → Pour their heart, soul, and bank account into it
🤞 Cross fingers → Hope this time will be different
🫰 Barely break even → Or worse, lose money
🔁 Repeat → Because they don't know what else to do




Here's Your Invitation to the Club That Changes Everything

Listen, I'm gonna be straight with you.  Most course creators are stuck in this exhausting cycle:

They're in the $100k Funnel Club.

Meanwhile, there's a small group of course creators who've figured something out...

They're making consistent 6-figure sales without the launch rollercoaster. Without spending every waking moment "hustling" on social media. Without constantly worrying if this month's rent is covered.





AND I'M INVITING YOU TO JOIN THEM  →

You spend $5K on a launch and make $5.2K. Congrats! You just worked 80-hour weeks for $200. Meanwhile, Facebook and your copywriter got paid more than you did. Again.






👎 Problem #3: Zero Profit

Some months you do okay. Other months? Ramen noodles for dinner. You never know what's coming next, and you can't plan for anything because your income is about as predictable as Melbourne weather.







👎 Problem #2: Inconsistent Sales

You're hustling on Instagram, posting every damn day, showing up on Stories, and... crickets. Your email list grows slower than molasses, and you're constantly stressed about where your next batch of customers is coming from.







👎 Problem #1: Not Enough Leads

Here's the truth: These problems aren't because you have a bad offer or because you're doing something wrong.

The 3 Big Problems Currently Keeping You OUT of The Club

Let me guess what's happening in your business right now:






They're happening because you've got pieces of the puzzle, but you're missing the box-lid that shows you how to put them together into a system that actually works.






Welcome to the Simple Sales System That Actually Works 🙌

After years of testing, tweaking, and frankly... obsessing over this stuff...

I've unlocked the cheat-code on what actually works for signature course creators selling programs between $200-$3,000. 

It's called the Sales² System, and it's designed to build your $100K foundation - not your ceiling, your NEW FLOOR.

Because here's what I've discovered: Once you have a funnel that makes it almost impossible NOT to generate an extra $100K per year... that becomes your new zero. Your new starting point.





Imagine what you could do differently when you KNOW you have that $100K (or more!) locked in every year?

👋 Who Am I to Make Such a Bold Promise?

I've helped over 1,000 course creators with building sustainable, profitable businesses. I've taken my own business from startup to $6Million in sales, and I've helped my clients do things like:

  • Go from zero monthly sales to 40+ sales per month in the first month (completely on autopilot)
  • Double their income in under 6 months
  • Scale from $3K months to $30K+ months using funnels
  • Have $200K+ launches when they'd only ever made $50K total before

I've been featured in Cosmopolitan Magazine, the Goal Digger podcast, and named Female Entrepreneur of the Year (in Tech). But honestly? The thing I'm most proud of is that I've figured out how to make this funnel stuff actually WORK for regular course creators - not just the big names with huge audiences.

Fair question. I'm Kate McKibbin, and I've been nerding-out over all-things online marketing  for over 15 years.

I live in Melbourne (Australia) with my family, work in yoga pants and ugg boots (obviously), and I have zero patience for complicated marketing tactics that don't actually get results.

Which brings me to... 👇

Here's What You're Actually Building ⤵️

Introducing my exclusive  Sales² System, aka the practically foolproof 2-step funnel-stack for online course creators wanting to add $100k or more in totally automated sales to their business this year...




This isn't your typical lead magnet. This is a proprietary system that grows your email list at warp speed while making more than enough money to pay for your Facebook ads (that you can use to make it grow even faster!). Think of it as your business's money-making, list-building machine that pays for itself (and converts 2-5x better than your current funnels on its own!).

🧲 The Content Engine 

What it does: Transforms cold traffic into warmed-up, ready-to-buy leads while making sales that more-than cover your advertising costs

The outcome: Predictable list growth + unlimited  marketing budget

Why it works: Because it solves the two biggest problems at once - not enough eye-balls in your offers AND not enough money to get those eyeballs.

🧲

⏰ YOU'LL HAVE THIS UP AND RUNNING IN THE FIRST 7-DAYS

STEP ONE:

This is where the magic happens. Every person who enters this system has already been warmed up and qualified by your Content Engine. They're not cold leads - they're hot prospects ready to invest in transformation.

What it does: Converts your warmed leads into signature program sales 24/7, completely on autopilot

The outcome: Consistent, predictable sales of your main offer or Signature course without you having to show up live

Why it works: Because they've already experienced value and built trust through your Content Engine

💰

💰 The Profit Engine 


1️⃣+ 2️⃣ = 💰💰💰
Together, they create something powerful:
Front-end covers costs. Back-end delivers profit. Your launches become gravy.

⏰ THIS USUALLY TAKES JUST 4 WEEKS TO INSTALL + START MAKING SALES

STEP TWO:

(AND THEN YOU CAN GET BACK TO DOING THE PARTS OF YOUR BUSINESS YOU ACTUALLY LOVE) 

UNLOCK THE DOORS - I'M IN  →

"WOW. I launched my Content Engine last Friday, 14-purchased so far... AAND 3 of these have already purchased my main program as well! Now time to scale it!" 

— ANNIKA

"14-sales so far!"

Here's Exactly What Happens 

(Week by Week)

Week 1-2: 

Week 3-4: 

Week 5-6: 

Week 7-8: 

And you won't have to burn yourself, or burn your current business-down to do it!

📆 By week 8, you'll have a complete system generating leads, covering costs, and making sales automatically 🤩.

In just two weeks, you'll have a complete lead-generation and low-ticket sales funnel that not only grows your email list but actually makes enough money to cover your advertising costs. No more choosing between growing your audience and paying your bills.

Launch Your Money-Making Content Engine

Week 1-2: 

Get your first sales within 7 days and build the foundation that pays for everything else

Week 3-4: 

This is where you build the back-end system that does the heavy lifting. You'll create a high-converting webinar that sells your main offer, test it live, and get real feedback before automating it. By the end of these two weeks, you'll have a proven system that sells your signature program 24/7.

Build Your Profit Engine That Sells While You Sleep

Create our Signature webinar funnel that turns your warmed leads into signature program sales

Week 5-6: 

Time to take your tested webinar and turn it into an automated profit machine. You'll run it live, track what works, make improvements, then set it up to run on autopilot. This is where your business transforms from "trading time for money" to "making money while you sleep."

Automate Your Sales Engine (And Send It Live!)

Turn your live webinar into an evergreen sales machine that works around the clock

Week 7-8: 

The final phase is all about sustainable growth. You'll learn how to drive consistent traffic (both free and paid), optimize your funnels for maximum profit, and create a clear 90-day plan to scale to $10K+ months. By the end, you'll have a complete business system that grows predictably.

Scale With Traffic, Troubleshoot + Optimise

Drive consistent traffic, optimize for profit, and build your roadmap to $10K+ months (and well beyond!)

" I just wanted to thank you for all I learned inside your programs! We are doing $50-$70k per month (cash received) with less than $5k ad spend per month. When I came to you, I had only made $50k TOTAL ever 😆" - KYLIEGH







"$70k per month (cash received)"

"But Kate, Does This Actually Work?"

"Since working with Kate I have added thousands to my list, and last month I made $12K totally on autopilot.. having sales come in on Autopilot still blows my mind!" - EMILY







"$12K a month...on Autopilot"

"$2000 in 7 days just from ebooks still just spending $15 a day on the one ad and using the 7-Day email templates! " - SUMMER







"$2K A Week With A Low-Ticket Offer"

"I love Kate's systems and advice. We went from £3K to £30,000 a month using this program!"
- AMANDA






'From £3K to £30K months!'

"Best month EVER! 3 x last month, which was my previous best month ever 🤣. And every, single sale is through my new sales system!" - KYLIE






'3 x my sales in one month!'

“That was my first 6-figure year, and now that same funnel has brought in multi 6-figures every year since (and we are so close to hitting 7-figures). My whole business is now automated. Kate was my secret weapon!" - HEIDI







"From My first 6-figure year, To On Track For 7-Figures!"

These aren't unicorns. They're just some of our amazing students who followed the exact system you're about to unlock, when you join the $100K Funnel Club.







And now? They all have their $100K+ foundation locked in. That predictable revenue that lets them sleep at night, plan vacations, and scale from a place of confidence instead of chaos.






"Just wanted to say THANK YOU for the (Profit Engine) funnel. I just started running it... and so far it's working like crazy! We made $12,000 in sales over the past week. Thank you! " - VERONICA






'So far it's working like crazy!"

”Kate, we've just hit $60K this month from a combination of launching and evergreen. Your strategies are killing it for us - evergreen in particular!" - LEIGH







"Just hit $60K for the month"

UNLOCK THE DOORS - I'M IN  →

🙋‍♀️ What if You've Tried Funnels Before.. and they didn't work?

Ready? JOIN THE CLUB NOW  →

Here's the honest truth: Most funnel programs fail because they're teaching you to build half a business.

They'll teach you to create a webinar funnel (cool!), but where the hell are the leads supposed to come from? Your 47 Instagram followers?

Or they'll show you how to run Facebook ads to a an offer? But then ghost you the second you realise its basically impossible to scale those ads with any profit at all.







Real talk...

Look, I get it. Maybe you're sitting there thinking "Kate, I've bought funnel courses before. I've tried webinars. I've tried low-ticket offers. None of it worked."

This is different because we're building BOTH pieces:

The front-end that actually gets people (and pays for itself), AND the back-end that converts them into buyers.

Most programs teach you one or the other. We're teaching you the complete Sales² System that has been battle tested (and proven to work) and 500+ course businesses, both big and small (yes, even ones launching THIS YEAR!)







Look, we both know you have a graveyard of unfinished courses somewhere in your computer. This isn't going to be another one. This is a "get it done" focused, step-by-step system designed to be completed in 8 weeks - and I'm giving you 3 months of bonus support afterward because let's be real, life happens and I'm not going anywhere until your funnel is thriving!

What You Get When You Join the $100k Funnel Club

👀 Take A Look...

🤩 The Complete Sales² System Training



Build a Content Engine that pays for itself - grows your email list while making enough money to cover your ad costs

Create a high-converting Profit Engine that turns warmed leads into online course sales 24/7

Launch fast with our 7-Day Quick Start Sprint - designed to get you making sales within the first week

12-months access to the step-by-step system that has helped hundreds of students automate their course sales

👷 Templates + Prompts For Absolutely Everything




Pre-trained Funnel Copy GPT - Custom AI copywriter that creates all your pages, emails, and copy (and you get to keep it for life!)

Plug-and-play templates for every email, page, and automation in the system

14 days of ready-made sales content with Canva carousel templates and content prompts

Complete tracking dashboard so you always know what's working and where to scale


We've got more tools than Hammerbarn,  so you never have to start from scratch

💪 Expert Support Every Step of the Way

12-weeks of live coaching calls with me and the HelloFunnels team

Private community with access to our team of copywriters, designers, and Facebook ads experts (who usually answer your Qs in 24-hours on less mon-fri)

24/7 Kate.AI coaching app - get instant feedback and reviews on your funnel copy, ads, and strategy round the clock


Get the help, feedback, advice and accountability you need to actually finish and succeed


🎁 The  "I Can't Believe They Are Including All This" Bonus Bundle

And how could we forget, you also unlock all this...

Look, I could have just given you the core program and called it a day. But here's the thing - I've seen where people get stuck, and I refuse to let that happen to you. So I've included everything you need to handle the most common roadblocks and fast-track your success.

Now you have your Sales² System (and you see the power of making sales on autopilot), you're going to want to start running ads. And so you don't need to waste a second on trial and error (or spend thousands on an ads manager)  This is our step-by-step training for scaling traffic without blowing your budget or crying into your credit card statement. 

Facebook Ads Made Easy! 🔥

BY JODY MILWARD

Ad-Visory Facebook Ads Program

This is the exact script and slide template that our most successful clients have used to generate millions in sales - and they STILL use it today because it just works. No more staring at a blank screen wondering what to say or worrying if your webinar will convert.

💰 7-Figure Webinar Script + Template

I've spent months training this AI on all our highest-converting funnels. Just tell it about your offer and BAM - you get sales pages, email sequences, and ad copy that sounds like it came from a $10K copywriter. No more "I don't know what to write" excuses. And it's your to keep forever!

🧠 Pre-trained Funnel Copy GPT

Don't have a low-ticket offer yet? This workshop takes you from "I have no idea" to "Holy shit, people actually want this" in about 2 hours. We'll help you create something people will happily pay for (and that leads perfectly to your main course).

💡 Low-Ticket Offer Launch Kit

Stop guessing about what's working in your business. These dashboards tell you exactly where your money is coming from, what's broken, and where to focus next. It's like having a business crystal ball (but with actual data).

📈 Funnel Tracking & ROI Dashboards

When you're consistently hitting $10K+ months and ready to scale to $30K+ (or $50K!), this voucher gets you started in Empire. It's basically your reward for outgrowing this program (which is exactly what we want to happen).

🎟️ $200 Voucher Toward  Your Next Step

On-top of your 12-weeks of weekly calls, you get 3 extra months of community access and 24/7 AI coaching because building a real business takes real time. We're not going anywhere until your funnel is working.

🕒 3 EXTRA Months of Support

If you join now with our single payment option, Kate or one of our senior team members will personally review your completed funnel and give you detailed feedback and advice to make it as profitable as possible. This is the kind of feedback that typically costs $2,000+ from a funnel expert - but it's yours FREE.

⚡In-Depth Funnel + Offer Audit

Your Complete Investment Breakdown

🤓 Let' run the numbers...

🎯12-Months Access To The Complete $100k Club Training: $1,997
🎁 Massive Bonus Bundle: $3,682 
☎️ 12 x weekly expert calls : $997
🕒 6 Months Expert + AI Support Community Access: $1997 
🤖 6 Months 24/7 AI Coach Access : $594
🔐 Templates, automations, prompts for everything: $2000+
And so much more...

But You Won't Pay Anywhere Near That... 🙌

LET ME IN  →

”Kate I can't thank you enough! Since working with you my sales have tripled! ”

— COLLEEN

'More than tripled my income"

🙋‍♀️ "Is This Right for Me?"


Ready? JOIN THE CLUB NOW  →

✅ You have a signature course or coaching program ($200-$3,000 range)
✅ OR you have a membership/community worth $200+ annually
✅ You're tired of the launch rollercoaster
✅ You want consistent, predictable income
✅ You're ready to work the system (not just buy it and let it collect digital dust)
✅ You want to join a community of badass course creators who actually get it







Question time...

The $100K Funnel Club is perfect for you if:

This is NOT for you if:

❌ You don't have a signature offer over $200 right now (go create one and comeback!)
❌ You're looking for a magic button (spoiler: it doesn't exist)
❌ You're not willing to follow a proven system
❌ You prefer complaining about your problems to solving them







Q: "But how is this different from other funnel programs?"

Three (ish) words: The Sales² System... 

Every other program makes you choose: spend money to get leads OR try to make money from your existing audience.
This system does both. At the same time.

Your front-end Content Engine grows your list AND covers your marketing costs. Your back-end Profit Engine converts those warmed-up leads into pure profit.

It's like having your cake and eating it too. (And yes, I'm aware that saying makes no sense, but you know what I mean.)

Q: "What if I'm not tech-savvy?"

Okay, I'm going to be blunt here. If you have an online business, you NEED to stop telling yourself you're "not tech-savvy."

Tech isn't some mysterious superpower you're born with - it's just a skill you can learn, like riding a bike or making coffee. And honestly? If you can post on Instagram or send an email, you can definitely build a funnel.

We make it as easy as humanly possible with our step-by-step templates, video walkthroughs, and copy-paste instructions. Plus, you have our community and 24/7 AI coach to help you through any bumps.

The real question is: how much longer are you going to let "I'm not tech-savvy" be the excuse that keeps you stuck?

Q: "What else will I need to spend money on?"

Good news: 90% of people joining this program already have all the tech they need (email, website, checkout, Chat GPT ✅).

The only additional investments you might need:
👉Countdown Timer: Around $30-40/month (adds urgency to your offers)
👉Webinar Software: $50-97/month for ONE month only (to test your webinar before automating)

What about Facebook Ads? Our whole strategy is about getting your funnel to pay for itself first. Most people don't start ads until their funnel is already making sales.

 If you're starting with no list or just want to speed things up, we recommend a $30/day Facebook ads budget. But that's totally optional.

Q: "How quickly can I see results?"


Honest answer: It depends on where you're starting.

If you have 5,000+ email subscribers: You'll likely 5-10x your investment (or more) in the first couple of weeks. You've got the audience - we're giving you the system to monetize them.

If you're starting with little to no list: Expect a few months to build up enough audience for big income jumps. That's totally normal (and this is how some of our biggest success stories started!).

Here's the thing: We're building you a complete and rock-solid system, not teaching quick, unreliable tactics. Once it's built, you'll have predictable, consistent and GROWING income for YEARS. All you need is a the right system, support and little patience, and you'll change your business forever. 
 

This Invitation Is For A Limited Time Only...

Here's the thing about exclusive clubs - they don't stay open forever.

For a VERY limited-time right now, you can join the $100k Funnel Club (valued at well over $5000!) for just $1,997.

After that? The doors close, the price goes up and you'll have to kick-yourself until the next enrollment period.

Hurry, join the $100K Funnel Club Today 👇

🎯12-Months Access To The Complete $100k Club Training: $1,997
🎁 Massive Bonus Bundle: $3,682 
☎️ 12 x weekly expert calls : $997
🕒 6 Months Expert + AI Support Community Access: $1997 
🤖 6 Months 24/7 AI Coach Access : $594
🔐 Templates, automations, prompts for everything: $2000+
And so much more...


Here's everything you unlock today...

Coming Soon

GET ON THE LIST

The doors will be opening very soon, click below and join the waitlist if you don't want to miss out!

OH BUGGER DON'T YOU HATE THAT

$377

BUY NOW 

$1997

Everything in the PAYMENT plan

save big - PAY $265 LESS

PERSONAL FUNNEL AUDIT WITH OUR TEAM ($997)

BUY NOW + CLAIM BONUSES

The best option for course creators who want to start building their funnel foundation but prefer to spread the investment. 

6 x monthly payments of

For course creators serious about building their $100K foundation fast (and who love a great deal too!) By paying in full you get the best price + exclusive bonuses!

single payment + SAVE $265

US

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EASY PAYMENT PLAN

We want you to freaking love it!

We’re so confident in the $100K Funnel Club that we offer a 14-day guarantee.

Jump in, complete the 7-Day Kickstart(where you launch your front-end funnel in just 7-days), and if you don’t feel confident this will help you scale with predictable course sales — show us your completed work and funnel results we’ll refund your investment.

That’s it. Because we know: if you take action, you’ll see the momentum.

FAQs

"What if I've never built a funnel before?"

Even better! You won't have any bad habits to unlearn. We start from the beginning with our 7-Day Quick Start Sprint that gets you selling within the first week.

I'M A __________ IS THIS RIGHT FOR ME?

We have helped hundreds on online course creators in pretty much every niche around over the years to grow their audiences and automate their sales. So if you have an online course (or are thinking of creating one), no matter the niche, topic or price point, we can help you to market it!

HOW IS THIS DIFFERENT FROM ECOURSE EMPIRE?

 Empire is invite-only and designed for established course creators already making $10K+ months who want to scale to $30K+ months and beyond.

The $100K Funnel Club is for creators who want to build their foundation from scratch - creating the complete Sales² System that gets you to that first $100K year. Think of it as laying the groundwork that Empire then helps you scale. (Plus, you get a $200 voucher toward Empire when you're ready!)

WILL I GET ANY 1:1 TIME WITH KATE OR THE OTHER MENTORS?

1:1 no, but that doesn't mean we are not actively in the community every single (week) day. Answering your qs and giving advice. 

Plus you can jump on our expert weekly calls  if you want to dive into something deeper. And we have chances each month for you to get things reviewed, too!

"How long before I see results?"

Most club members start seeing leads within their first week using the Quick Start Sprint. Sales typically start flowing within 2-4 weeks once both pieces are live. Remember - we're building your foundation here, not a get-rich-quick scheme.

"Do I need a big email list / FOLLOWING to start?"

Nope! The Content Engine is literally designed to grow your list and social following from wherever you're starting. Some of our most successful members started with lists under 500 people.

Of course having a bigger list is never a bad thing and can help you get more sales at the start (but we are building a long-term business here, and with this this 2-part funnel stack by your side, pretty soon you'll never have to worry about list-size again!)

"What if I don't have a low-ticket offer?"

No problem! We include our Low-Ticket Offer AI Workshop ($197 value) that helps you create and test one during the program. We'll show you exactly what works and how to validate it quickly.

"How much time does this take to set up?"

The 7-Day Quick Start Sprint can literally be done in 7 days (or faster if you want). The complete program is designed for 6 weeks, but you get 4 months of support so you can go at whatever pace works for your life.

"What if my course is under $200?"

This system is specifically designed for signature programs $200-$3,000. If your main offer is under $200, this probably isn't the right fit yet. Focus on validating a higher-value offer first, then come back to us.

"What about a guarantee?"

We’re so confident in the 100K Club and the Sales Squared System that we offer a 14-day guarantee.  Jump in, complete the 7-Day Kickstart, launch your front-end funnel, and if you don’t feel confident this will help you scale with predictable course sales — show us your completed work before the end of the first 14-days and we’ll refund your investment.

Just show us your completed funnel (a few links is all we need) 

That’s it. Because we know: if you take action, you’ll see the momentum.

I'VE BEEN BURNED BY OTHER PROGRAMS WHERE YOU JUST GET LOST IN A GIANT GROUP AND NO ONE REALLY ANSWERS YOUR QUESTIONS, HOW IS THIS DIFFERENT?

So have we. And it's the worst!

We are the opposite of that. Our "gives a shit" style support is what we are famous for. We've even had people resign up for our programs (even after they have completed them), just to have access to our support. 


Still on the Fence? Let Me Ask You This...

How much longer are you willing to stay stuck in the launch-pray-repeat cycle?

How many more months of inconsistent income can you actually handle?

And most importantly... what would change in your life if you had a predictable $100K+ per year coming from your business?

The course creators in the club aren't special. They're not more talented than you. They just had the right system.

ready to join them? →

This is my third day running ads to my new funnel, and I've consistently made 3 sales a day off just a $30 ad spend. Time to up the budget I think! 

— LONI

"3 sales a day of just $30 spend"

"I've only implemented 2% of Kate's genius and guidance and already feel like this is the year to hit $500k!"

— DANILO

"The year to hit $500K!"

One Last Thing...

I've been doing this for over 15 years. I've helped over 1,000 course creators as they build sustainable, profitable businesses.

And I can tell you with absolute certainty that the ones who succeed aren't the ones with the biggest following or the flashiest launches at the start.

They're the ones who build systems that work. Who focus on profit, not just revenue. Who play the long game.

They're the ones in the club.

Your spot is waiting - but not for long!

Kate McKibbin
Founder, HelloFunnels
Chief Nerd & Funnel Obsessive

LAST CHANCE - LETS GOOO! →

"Kate is a masterful woman who knows her stuff, she teaches easy to implement strategies that drive true profits. From Kate's suggestions, we've driven tens of thousands of dollars of profits using simple, easy to implement tweaks, all thanks to Kate!"

— JENNA Kutcher

Thousands in profits!

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CLIENT RESULTS + EARNINGS DISCLAIMER : When you read the case studies and results of our awesome clients that we share on this site, please know that these are our real clients, but specific results shared are NOT typical. These are all amazing, talented and hardworking people, who showed up and did the work, who were prepared to do some things that challenged them, or took them outside of their comfort zone. Who made our work together a priority. Who definitely failed a few times first, but got back up again and kept going. Some results were fast, some took months. But they are all real and based on results and outcomes shared with us by the clients. We have not independently verified the results they’ve shared. 

There are no guarantees concerning the level of success you may experience. There is no guarantee that you will make any income at all and you accept the risk that the earnings and income statements differ by individual. Each individual’s success depends on his or her background, dedication, desire and motivation. The use of our information, products and services should be based on your own due diligence and you agree that the Company is not liable for any success or failure of your business that is directly or indirectly related to the purchase and use of our information, products, and services reviewed or advertised on this Website.